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Ownership Experience Blog

 

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Ownership Experience

4 min read

Breaking Down Silos: A Difficult Challenge for Customer-Focused Brands

As we step into the new year, now is the perfect time for brands to evaluate how well they’re meeting customer expectations. For durable goods...

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3 min read

Unlocking the Power of First-Party Data in Modern Marketing

In the ever-evolving landscape of digital marketing, the reliance on third-party data has become increasingly fraught with challenges, from stringent...

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5 min read

Why Your Current ESP Offering Might Be Failing You

Stagnant or declining Extended Service Plan (ESP) sales represent a missed revenue opportunity and can harm product and brand perception. However,...

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3 min read

How Smart QR Codes are Personalizing Consumer Engagement

QR code scans reached 26.95 million in 2023—a 433% increase over the past two years. In what feels like an instant, QR code interactions have...

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Ratings and Reviews

5 min read

Boost Consumer Durable Sales: The Power of Reviews & Ratings

Why Reviews are the Unsung Hero of Consumer Durable Sales Customer reviews and ratings play a pivotal role in the success of any product or service,...

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Digital Product Resources

5 min read

Go Green, Save Green: Digitizing the Post-Purchase Experience

What do today's conscious consumers really want? Today’s product owners have high expectations for convenience, accessibility, and on-demand...

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point solutions vs. partners and integrations

8 min read

Building a CX Tech Stack for Durable Goods Brands

What should you include in a CX Tech Stack? In today's competitive landscape, brands are bombarded with a vast array of technology solutions that...

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point solutions vs. partners and integrations

5 min read

From Siloed to Seamless: Optimizing a Durable Goods Tech Stack

How to Build (or Re-Build) a CX Tech Stack for Greater Customer Experience When it comes to delivering an exceptional customer experience (CX), the...

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Concierge Image

2 min read

The Future of Ownership Experiences

Imagine your customers being able to access the product information and support they need on demand, in a matter of seconds, and engaging with your...

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3 min read

The Silver Lining of CCPA: Owner Onboarding

On January 1, the California Consumer Privacy Act (CCPA) will go into effect. The new law is already being touted as a potential model for other laws...

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