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REGISTRIA'S
Ownership Experience Blog
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From Moth Balls to Mobile: Product Registration for our Generation
The headline captures my eyeballs: “$150 Moth Insurance Policy at No Extra Cost.”
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Enhancing the Ownership Experience with Mobile
As brands, it’s imperative to connect with customers where they are. Given the steadily increasing number of people using mobile devices around the...
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Tales From India: Mission Chai
Bangalore, INDIA – Several of the global brands Registria serves recently invited us to India to visit with their local teams about how our services...
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Three Trends Impacting Home + Housewares Brands
Chicago, IL – It’s the final day of the 2018 International Home + Housewares show (#IHHS2018), and everywhere we go the energy level is still high....
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Connecting Brands with Customers to Improve Product Safety Communication
Last week I attended my first Annual Meeting for ICPHSO (International Consumer Product Health and Safety Organization). Celebrating its 25th year,...
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Turning Product Registration on Its Head
New York City -- It’s always fun to speak to customers, especially when the conversation is unexpected. The other day I was being interviewed by...
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Holiday Interview: Increase Ratings and Reviews with Matt Parsons
Denver, CO - The holiday season is ramping up, and if this year follows predictions, most browsing and shopping will be done online. As your brand...
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2017 CHESS SHOW: Accelerating Connectedness with Your Customers
Earlier this month we were pleased to attend and sponsor IHA CHESS 2017. CHESS – Chief Housewares Executive SuperSession – is the International...
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An Under-Served Market for Brands
Do companies care about their customers after the sale is made? While most brands would probably say “Yes, of course!” that’s not the vibe that...