By Heather Wilkerson December 20, 2024 Breaking Down Silos: A Difficult Challenge for Customer-Focused Brands As we step into the new year, now is the perfect time for brands to evaluate how well they’re... Read More
By Heather Wilkerson August 28, 2024 Unlocking the Power of First-Party Data in Modern Marketing In the ever-evolving landscape of digital marketing, the reliance on third-party data has become... Read More
By Heather Wilkerson April 22, 2024 Go Green, Save Green: Digitizing the Post-Purchase Experience What do today's conscious consumers really want? Today’s product owners have high expectations for... Read More
By Heather Wilkerson June 13, 2023 Ownership Experience Best Practices In our last post, we took an in-depth look atOwnership Experience(OX for short) and the many... Read More
By Heather Wilkerson May 29, 2023 What is the Ownership Experience (OX)? To say that the term “customer experience” is ubiquitous is like saying there are quite a few stars... Read More
By Heather Wilkerson March 21, 2023 The Future of Ownership Experiences Imagine your customers being able to access the product information and support they need on... Read More
By Heather Wilkerson February 22, 2023 Registria Celebrates 10 Years The year’s end is often a time for both brands and individuals to reflect. Where did we start... Read More
By Heather Wilkerson May 13, 2022 Customer Onboarding: An Opportune First-Party Data Collection Moment In our last post, we discussed the importance of developing a first-party data strategy ahead of... Read More
By Heather Wilkerson May 06, 2022 First Party Customer Data is Sweeter Than Any Cookie There is an ongoing debate over the removal of third-party cookies and what the impact will be on... Read More