Product registration made simple
As the maker of children’s products, you face a unique set of challenges in the product registration process. You want to provide the best experience for customers, improving their customer satisfaction and driving their long-term brand loyalty. You want a solution that’s easy to deploy, with little additional investment and no support overhead. And you need solutions that are cost effective at maximizing registration rates and collecting accurate data, so that you can communicate with customers in the unlikely event of a recall. Registria can help.
Registria is a full service, online product registration portal that lets customers easily register their children’s product. With it, your company can build an online registration portal and provide targeted offers to customers who have opted in. Registria allows your company to significantly increase your product registration rate and collect confirmed customer data, enabling you to better meet support needs and interact with customers. In the event of a recall, your company can automate customer communication and meet all required federal regulations. And all this is available with no additional capital or labor investments within your organization.
Targeted solutions for children’s product registration
- Build an online customer portal in minutes with no up-front investment.
- Automatically transcribe paper registration forms and validate collected online information.
- Develop a customized two-part process for registration, including recall registration and optional special offer registration.
- Enable customers to register multiple products or re-register products, enabling self-service updating of customer data.
- Search and retrieve product data for use during support, including configuration, model number, and warranty status.
- Be compliant with federal regulations on children’s product registration.
The Registria Difference
Meet your customer, grow your business, build your relationship. We call it the Registria difference. Try it for free today, and take your business – and your customer’s experience – to the next level.
| Meet Your Customer | Grow Your Business | Build Your Relationship |
|---|---|---|
| Effortless, customer-focused registration process allowing your company to maximize registration rates, learn more about your customer, and capture their product information. | A variety of tools to maximize the revenue from your most qualified channel – your existing customers. Sell accessories, service contracts, and other complementary products/services, while meeting all regulatory guidelines. | Send recall notifications, surveys, promotions, and maintain an ongoing dialogue with your customer. |
Build an online portal in minutes
By using Registria’s online registration portal, in addition to a paper registration form, your company benefits from a cheaper process, confirmed contact data, and a simpler customer experience. Using Registria’s pre-made templates, your company can easily customize a registration portal that matches your company’s site design and meets your data collection needs. Develop a targeted workflow that clearly delineates what material is being collected for federally mandated recall purposes, with an optional section for customers to sign-up for special offers and direct marketing. Allow customers to register multiple products at once or enable re-registration of products that may have been passed down or resold. Additionally, Registria uses approved paper card designs and electronic transcription services to collect all your customer data in one place.
Increase registration rates
Without a high registration rate you miss out on valuable customer feedback, while increasing your company and customer risk in the event of a recall. Based on the regulatory requirements your business faces, the Registria team can optionally work with your company to develop a registration ‘call to action,’ ensuring that customers see significant value in signing-up for special offers and typically increasing your registration rate by 3X.
Collect accurate user information
Compared to paper or static web forms, Registria verifies that you are collecting the most accurate data from your customers. Our portal automatically validates physical addresses, model numbers, and serial numbers to verify that they have been entered correctly. When users submit e-mails, Registria will ask them to confirm their address through an e-mailed link, ensuring that the e-mail address is valid and that the message does not go to the Spam folder. When a customer moves, they can easily come back to your website to update their address information.
Share information within your organization
The information you collect is only as useful as your ability to use the information effectively within your organization. With Registria, your support, sales, and marketing departments can easily share the same information. Your support department can verify warranty entitlement and tailor support services to previously collected product information. Your marketing and sales team can receive customer information, and can transparently see when customers have opted to receive special offers from your company.
Automate the recall process
Beyond a higher registration rate and confirmed data, Registria lets you communicate with users directly in the unlikely event of a recall. Use the collected data to automatically e-mail or call so that you can communicate the details of a recall. If necessary, directly send along a free coupon so that users can pick up a similar product from their local retailers, growing customer satisfaction and mitigating safety risks. And Registria is compliant with all federal regulations for children’s products registration.
Increase revenue through targeted products and services
Registria provides you multiple ways to dynamically target your customers based on criteria such as demographics, product purchased, and duration since purchase. Registria even enables you to do lifecycle promotions allowing your company to provide products/services based on the duration since the customer’s purchase. Provide an accessory offer at initial registration, offer an extended warranty at service expiration, and highlight a replacement product at the end of a product’s lifecycle.
On-demand, “No IT” solution
Registria provides a powerful yet simple solution designed for the needs of marketing and sales organizations – no investments or large scale IT support is needed. Users within your organization simply use our hosted interface to set promotion rules and explore customer data. Our system connects through its open API with your existing systems, as well as open platforms such as Salesforce and MailChimp. And our system is served from a highly secure datacenter, which reduces the overhead on your own internal IT systems.
Try it for free today
Call us today at (800) 350-2310 to sign-up for a free product trial and get a customized assessment from our solutions team.
